Agriculture and rural development

Evaluation of promotion and information actions for agricultural products

The objective of this evaluation is twofold: First, to analyse and synthesise the evaluation reports on promotion programmes carried out within the above mentioned framework contracts and to draw horizontal conclusions and recommendations for promotion on the internal market and in third countries. Second, to examine the relevance and effectiveness of the EU information and promotion policy for agricultural products with respect to achieving the objectives laid down in Council Regulation No 3/2008 as well as its coherence with other promotion measures applied under the CAP.

  • Country Belgium
  • Starting date 2010
  • Completion date 2011
  • Amount € 341,950.00
  • Donors EU (European Union)